Fine-Tune Your Wholesale Strategy
People
Product Strategy
Product Strategy
- Hiring – Bringing in the right sales professionals to achieve objectives.
- Training – Everything from onboarding to ongoing coaching to maximize results.
- Ways of Working-Establishing a reliable, easily repeatable methodology to ensure standardization for planning, implementing and follow-through of the stated sales strategy.
Product Strategy
Product Strategy
Product Strategy
- Distribution Plan-Who will you target? What will your channels of distribution be?
- Line Building-Crafting a collection based on your desired customer and their needs.
- Line Segmentation-For multi-channel offerings. How to maximize profitability within channels
- Pricing- Using cost basis, how to find the sweet spot to maximize sell through at retail and retailer profitability.
- Sales programs-How to use sales programs to drive your profitability and minimize risk
- Target Identification-How to leverage assets against a targeted list of accounts.
- Presentation-From designing a presentation template for sales professionals to physically making initial presentations to key targets.
Other Services
Product Strategy
Other Services
Trade Show Maximization
- Retailer recruitment
- Tools to grow tradeshow attendance.
About Matt Thibeau
I have spent my entire career in the footwear industry (various positions in retail, and the last 34 years in footwear wholesale) including territory sales, wholesale territory management, and channel management. I have experience in all distribution channels.
Over the past 30 years, I have worked with two major resources in the euro-comfort wholesale footwear business, Mephisto and ECCO, USA. I distinguished myself in the development of dynamic and cohesive sales forces that routinely led all segments of the business and in the most profitable manner. My experience includes developing sales programs and other supportive brand building activities. I have extensive experience in collection creation and in implementing branded marketing programs. Additionally, I have more than 20 years of executive experience in trade show administration with two regional shoe show markets.
Why hire me? I will address the pain points in your wholesale operation. Hiring and retaining sales professionals, providing coaching and easy to understand ways of working that will have your sales team all pulling in the same direction. We will identify your key targets and I will provide a template for tracking and reaching KPI's that we will establish together. I will create sales programs designed to get product booked and limit risk in a way that is mutually profitable for both vendor and retailer. Further, I will teach your sales professionals to be entrepreneurial in their representation of your company, able to engage in negotiation with your customers to find win/win solutions.
If your needs are product related, I can assist in the development of a collection in line with the defined mission of the company. I can help find the sweet spot in the pricing of your collection so that it maximizes sustained margin for your customers while protecting profit for your company.
Endorsements
Translating Industry Insights Into Actionable Strategies
Translating Industry Insights Into Actionable Strategies
Translating Industry Insights Into Actionable Strategies
I have had the privilege of working closely with Matt over the past decade. Matt possesses an extraordinary depth of knowledge and expertise in the footwear industry. His insights, recommendations, and dedication have been instrumental in enhancing our company's product offerings, customer satisfaction, and sales results.
Coaching and Mentoring for Excellence
Translating Industry Insights Into Actionable Strategies
Translating Industry Insights Into Actionable Strategies
Matt believed strongly in the coaching and mentoring of his sales team, many of his direct reports went on to excel at ECCO or other footwear companies. Matt also was able to work collaboratively across functions including Finance, Marketing and Product.
Developing Relationships to Grow Businesses
Translating Industry Insights Into Actionable Strategies
Developing Relationships to Grow Businesses
Matt is excellent at developing business relationships with a variety of personalities in different channel segments, and then using his strong business acumen to grow their business as well as his own.